Audi Urban Future Summit – Animated Infographic

September 2011 - Concept: onlab, Nicolas Bourquin, Niloufar Tajeri
Art direction: onlab, Nicolas Bourquin, Thibaud Tissot
Storyboard: onlab, Niloufar Tajeri, Dusan Tomic
Project Management: onlab, Niloufar Tajeri
Designers: onlab, Nicolas Bourquin, Ryan van Kesteren, Dusan Tomic
Motion Design and Audio Editing: Sebastian Lange
A project for the Audi Urban Future Initiative curated by Stylepark

onlab was invited by Stylepark to develop an animation to be presented at the Audi Urban Future Summit at the international motor show in Frankfurt this year. The summit focused on the question of energies and forces that will shape future cities. Visionary ideas and research by experts on the development of new forms of urban mobility were in the center of the discussions.

The animation explains the implications of three types of energies that were examined on the summit: 'Energies of Data', 'Energies of Social Relations' and 'Energies of Resources'. The complex interrelations and abstract visions are narrated by means of simple scenes and playful elements.